​Located in a listed historic building facing Mozart’s birthplace in Salzburg, the project carefully integrates the Prada retail language within a protected architectural context. Elements inspired by the original Prada Galleria in Milan, such as the marble floor and refined display fixtures, are introduced to complement the preserved historic interiors, where original timber walls and staircase remain intact. The intervention establishes a subtle dialogue between the heritage of the building and the identity of the Prada house.